Web search + sign in
Web search + sign in
Out of context: Reply #7
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- whatthefunk0
@jsk
The insurance site above is a good example of an exception to the method rule. How does a site simultaneously appeal to new users (via prominent search fields) and highlight login to both new and existing users.
The top right tiny "log in" is too hidden and passive, it may work on large sites like google and amazon but for other sites, sites who's strategy is to promote log in while also sticking to the original search strategy creates a challenge.