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Out of context: Reply #15
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- sparker0
i can agree with that,instantok, but remember the web isn't purely a visual medium. it is not print, nor is it art. the web contains both and more.
users want a site that functions. period. the reason a user goes to a site is to get information/content and see pretty pictures.
if they can't do that, then the site fails. pretty is fine, but it must be functional. the site must work.
if you goto a client and tell them that their site *could* be used by x amount of people, but will only be used by y because you decided to target a single, small group of users, more than likely the client would not except.
clients want their product delivered to as many potential clients as possible...it is business to them.
sure, focusing on a specific group that 'you' think are interested in indie films sounds good, but i am interested in indie films and i wouldn't use the site.
without proper usability and testing, you as a designer have no idea what niche market to design for.
i would imagine an independent film company would want to reach as many potential viewers and users as possible - the more interest the more possible offers from producers, etc...
no, visually all cars and things don't look the same. of course not - that would be a boring world. i agree completely, but functionally a car is usable to the *majority* not a specific group.
web design is the same. we don't live in a grey background, blue link text world anymore. sites can contain a marriage of proper usability and functionality along with pretty interfaces.
besides, visually speaking, a pop-up is useless. since the site would 'look' the same in the existing browser space. the only thing a pop-up does is reduces screen space, it changes nothing. no usable reason to do it.