Logo Crit

Out of context: Reply #60

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  • gramme0

    The logo looks nice enough, but I think it lacks originality. The A shape is problematic in it's simplicity. There's nothing wrong with using an A for your mark. But if you're going to use a single letter it had better be unique in concept and execution.

    I think Baskerville's input about an origami A is a great idea. I would actually play with paper to get the folds right. You could even create a modular identity for yourself, where there are multiple folded versions of the A shape. That could be kinda cool. It won't be the first origami logo of course, but it is at least more unique than a simplified arrow/ribbon. Whatever you do though, dig around on places like Logopond before committing to any one direction. You don't want to inadvertently rip anyone off.

    I think the type for your name is fine as is.

    Oh and you don't need the ruled line. It's completely superfluous. I think when you get rid of it, you'll find yourself wanting to scale up your name in relation to the symbol. Find a more interdependent lock-up between the two elements.

    Having said all that, I'm curious to know if you explored any other directions, such as a monogram of both your initials. Whether you're an identity guy or not, your own logo should nevertheless be really strong, even if it's purely typographic. You are a designer, after all.

    • problematic in ITS simplicity (I hate misuse of apostrophes)gramme
    • Do you think you're telling me something I don't already know, or might you simply accept its being a typo?detritus
    • OMG.
      Im sorry, i though you're post was mine and you were ticking me off. Oh, red face.
      detritus
    • Oh jees, I'm a dick.detritus
    • Bahaha.gramme
    • Wasn't your face already red? :Ogramme

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