Design Brief

Out of context: Reply #10

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  • monospaced0

    There is no set format for a good design brief. Sometimes they're as simple as an email, and sometimes they warrant a 40pg deck. Either way, I still think they're absolutely essential to have when starting an involved project. I actually like to have a long sit-down with my clients and discuss their project. At the end of this I request that they put into writing what will eventually be the brief. I don't think it's the designer's side that should work on this as it is really the client's wishes being fulfilled. The conversation is all about getting them on the same page as us when it comes to the process involved and what we can deliver. Knowing this is helpful for them when they write their brief.

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