Design Brief
Design Brief
Out of context: Reply #2
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- d_rek0
most of the small firms / studios i've worked with can't seem to or don't really want to embrace the concept of a 'Design Brief'. I think they can be very helpful in defining the goals for a project – but as with most things if it's in writing then people will typically accept that as finality of some sort. I can definitely how it would be needed in the agency world where you have to manage boatloads more people.
Personally I've found them useful for scoping out and defining goals and deliverables for freelance projects. And I think clients appreciate it too. It helps them wrap their head around what is expected of both parties.