BBVA + IDEO
BBVA + IDEO
Out of context: Reply #11
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- luckyorphan0
^^ I agree that designers should be involved in as many things as possible, because we make things look and work better. But we need to be very careful about over-hyping our work, because the non-designer/potential client will call bullshit, and that weakens the argument for design.
Designers already have an uphill battle convincing money people and business people that design is valuable. We shouldn't make it harder by overselling what we do. Designers must always be fair and honest with themselves and their clients about the level of change their work will affect on the world. If it's huge, so be it. If not, we should accept that and not become bullshit artists.
- Sorry folks, not sure why this hit a nerve. Thanks for tolerating.luckyorphan