Reversed logo version

Out of context: Reply #5

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  • gramme0

    @ i_monk, yes I know it's standard to trap or white-frame reversed text, logos, etc. But I've always let printers do that. I've never trapped a single object in my life.

    I was just talking to a printer in Chicago, a good shop my client uses a lot. They said it's really tough to standardize a reversed version. Because sometimes, you might have a gray, or burgundy, navy, etc. background, and other times you might have two full-strength hits of black on a large solid, and the page is just dripping with ink. Also, there's coated vs. uncoated paper to consider as well, in terms of ink absorption/spread.

    Anyway... someone from prepress in above-mentioned shop is calling me later today to discuss. It might be as simple as instructing various printers to trap with differing amounts of stroke depending on the job specs. I could even outline it all in a table, e.g.:

    Digital laser printing – .1 rule
    Digital offset or inkjet – .15 rule
    Offset litho, dark single hit – .2 rule
    Offset litho, dark double hit – .25 rule

    • laser printing might not even need a stroke...gramme

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