Site launch
Out of context: Reply #9
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- aaronbimpson0
Cheers for taking the time with your comments.
While I understand where you're coming from - the new web site isn't really a mission statement, or product of a brainstorming session about where we want to take the company - it's representative of the company as it stands.
Each of the areas we cover (hosting included) make up a large proportion of our turnover and as such we've had to make sufficient room on the site for this.
The reason we've merged the sites is it's been a bit of a pain to manage 2 sites/brands when in reality these areas do make up the one company, with crossover departments and the like. It's not 2 separate companies/entities - and having 2 separate sites which appear to imply this is the case has been confusing to clients before.
Whilst you're right about it being unusual for larger hosting companies to offer design, I'm not sure I agree that web design, ecommerce and offline creative are widely different services. Indeed a vast proportion of agencies I know of offer all three.
Take your own personal portfolio for example. Your work ranges from web design, ecommerce and iPhone apps to branding, cd-artwork and stationery design. To offer all of these services, you must believe there's *some* synergy and this is how you've positioned yourself as a sole trader (presumably), whereas we employ 25 people covering a range of areas.
Overall, the copy does need more thought and I think we need to explain the divide between hosting and design within the company - I.e. separate teams etc. Definitely something to think about over the coming week.
Thanks all.