Logo critique

Out of context: Reply #47

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• detritus0

  I'm no expert in such matters, but it looks like you need to tweak your kerning - the spacing between the O / R / E feel off, imho.

  Also, not sure what the inital/end caps offer.

  You've got a couple of competing ideas in there - Classic Roman logotype, modern sans-serif subline, abstract geometric form. imho, again, at least one of them should go.

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  • ah, that's what bothers me - the end cap D makes me read it as 'Tailor Red'.detritus

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