Clients: Arguments List

Out of context: Reply #13

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  • popovich0

    There is no need to "get the feeling" for my client, as the quotation is quite generic. In my case he said something blunt, like, "I could do that myself", though, certainly, he couldn't.
    ROI is good for big projects and clients, who know what ROI means. How about smaller subjects and clients, where words like "corporate", "international" and "point of sale, shop-in-shop" is too complicated? What kind of argument would one use? What is the value of professionally executed design, when it is about a small regional business?

    • They want to project a good, business-like image, not look like a bunch of cheap jerks.boobs

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