unilever's $15k crowdsourced campaign
unilever's $15k crowdsourced campaign
Out of context: Reply #7
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- bigtrick0
@duckofrubber: isn't all that bad? economically it's a fucking catastrophe. 1100 people, say with an average of 8 hours work into their contest entries, = 8800 person-hours of work, which unilever paid $15k for. that works out to $1.70 per hour for more than a thousand people.
if crowdsourcing keeps growing, if designers are forced to do these contests, designers will be a lot fucking poorer.
- what kind of designer would be "forced" to do this type of contest?jpea
- you will, if that's the way the market is going.akrokdesign
- what akrok and bigtrick said.Gucci