The new Aol logo
Out of context: Reply #36
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- visual_infection0
I think at first reaction, I wasn't too big of a fan, but it made me think of something. We are all ok, with Google changing their logo to celebrate diffrent events and holidays throughout the year.
Doesn't it feel like this ID system is setting itself up for something like that? Election day, columbus day, a celebrity dies, just slap the new AOL logo typeface on an image representing that and now your brand is associated with it forever or associated with celebrating it. If they would have done this one year ago, AOL would have been there when MJ died, when the nation elected it's first black President.. etc.
Would that not lead to us seeing AOL as being more cultured, more up to date and with it versus the perception we have of it now?
Of course.. the above could just be the ramblings of an insane man.