Bing Ad Campaign FAIL

Out of context: Reply #31

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  • ukit0

    The interesting thing is that their idea was that the branding was going to be the main differentiator.

    You can excuse the ugly logo - there are many successful sites with ugly logos - but I don't find the message (decision engine vs. trad search engine) all that compelling.

    Assuming I know what a "decision engine" is, why do I want Microsoft or any other company telling me what decisions to make?

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