Notoriety = Work?
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Interesting question. I don't think there is really a right way or wrong way to get notoriety. Of course, it has to do with the quality of work you put out as a designer, etc. However, with that being said, I think that your contacts and connexions also have something to do with it. The majority of people working in marketing are not 'HIP' to what is cutting edge. At least the ones that I've seen aren't. Most of the people doing great work actually work for smaller agencies and what not. BTW, I hope your right about Computer Arts UK and Computer Music UK Magazine under Future Publishing. We Loopheads with Loopkit Pro CD-ROM are going to have a small feature on us in Issue 67 of their Buyer's Guide. A little thing on how to do home recording and still make things sound good. If that's the case then let the calls come in. :)