The Hugo Awards
The Hugo Awards
Out of context: Reply #4
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Spec is design in a vacuum.
Actual design emerges when a designer who has a unique ability to understand the client's specific needs and goals and challenges is able to then extend from the consulting and problem solving processes extend a solution that addresses that.
Posting a project without that kind of give and take precludes that relationship.
Money or compensation is the representation of the clients commitment to that relationship.
-Lydia Mann, AIGA