does marketing need design?
does marketing need design?
Out of context: Reply #14
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- flashbender0
doesn't the result of Tropicana's horrendous rebrand prove how design influences marketing and consumer action?
Obviously in that example it has a negative impact, but clearly demonstrates that it does have an impact
- Yeah, it shows that an overarching design philosophy that ignores consumers is a sure way to kill a brand.Amicus
- cant really say anything until we know how it was conceived.cannonball