Typeface puzzler.
Typeface puzzler.
Out of context: Reply #7
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Both Trade Gothic's and Frutiger's 0 and O are too similar.
The codes are generally too short to contain both 0 and O, this confusing the customer. Customers are not stupid, but it's easy to mistake a zero for an O. (For example, some codes may contain no numbers other than zero, it would be easy to assume it's an O.) If the customer types in the wrong character, they will simply receive an error, and this will create some level of confusion, and more customer support issues.
I totally want slashed zeros, or dotted zeros.
I can't change the codes. I don't create them, it's out of my control.