Refreshed Portfolio

Out of context: Reply #16

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  • mg330

    If you want a good case study format, this is one that I created as a marketing coordinator for a law firm. It's not rocket science, but follows a clear and concise order; it's mostly a variation of what you'll typically find out there.

    Client Background
    [describe client history, business, size, etc.]

    Client Situation
    [describe their need for your services, the problems they have with their current site, etc.]
    Primary Goals
    [bullet list of what you hope to achieve with the project]
    Anticipated Problems
    [bullet list of any anticipated problems you expect along the way, or problems already existing for the client that you might have to work around or correct]

    Service Summary
    [multiple paragraphs detailing the work process]

    Results
    [brief paragraph describing the outcome of the project]
    [bullet list that should relate into a) the primary goals stated above, and b) how you overcame the anticipated problems and delivered a solution

    Testimonial
    [if possible, include a testimonial from the client that includes positive comments about the outcome of the project, the process, and your work.]

    I hope this helps! I used this for many case studies about work done by our attorneys; I even developed a questionnaire that they were able to fill out with basic details, that I would in turn create the full case study from.

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