Kerning advice

Out of context: Reply #14

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  • Scotch_Roman0

    It seems you lack a proper concept, Nazarene. You need a critique more than you need kerning input. What is this for? Those shapes don't mean anything at all.

    At the risk of sounding harsh, I agree with Mau: back to the drawing board. Show us some options. When designing a logo, I almost always explore a ton of conceptual directions, and only once a few of those concepts stand up to review do I think about type, and thus kerning.

    • read my explanation ^
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    • some logos don't need over thinking and i like the theory it should be what it should be.
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    • a circle means everything.. esp time which is what Now means...
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    • It's too general. The meaning is entirely ambiguous. And you should always spend a great deal of time thinking about concepts w/ logos.Scotch_Roman
    • concepts w/ logos. Or anything else you design, for that matter.Scotch_Roman
    • "it should be what it should be." —This is not a theory. It's a cop-out.Scotch_Roman

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