Pepsi Logo

Out of context: Reply #12

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  • thizzbobby0

    I personally like the Pepsi rebrand, if for one reason only...

    While all of their competition's merchandise is plastered with "NEW FRESH TASTE" or blocks and paragraphs of type that explain to an idiot what a soft drink is, I quite like how the new Pepsi packaging is nice and clean. I just saw a stack of them this morning, and it really rang a different note with me for the first time yet, to see a major brand like this be bold enough to get rid of the frills, and stick to simple, un-plastered-with-value-added-me... packaging.

    The Pepsi mark has never made sense, at least they TRIED to make something useful out of it. The packaging is what really does it for me. Also, the cans look quite nice with their matte finish, but the bottles are significantly less attractive, IMO.

    IMO MAN, IMO.

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