Graphic design by Forbes mag
Out of context: Reply #48
- Started
- Last post
- 61 Responses
- tommyo0
I love it. It's kind of comical actually. I mean think about it. Joe G. Client is looking for a solution to his image problem, so he logs into gangbangdesign.com or circlejerkdesignallovermyface.co... .. same concept, same design exploitation, different url.
Boom, you get 93.5 different solutions to your image problem! 93.5 solutions after only 1.35 days based on a brief he wrote himself with zero questions from any of his design 'professionals.' BOOM! Because, you all know, and Joe Client surely knows that the more solutions provided means the better the outcome! 'It's a fuckin numbers game baby...that's why I'm an entrepreneur, I'm good with numbahs. Gimme five!,' says Joe when he gets notification that his logos have just come out of the oven.
93.5 solutions from designers who A: Don't have time to read your brief or understand your business. B: Rush through your project because they know they probably won't get paid, and even if they do win and get paid it's still just a numbers game and they know that 'if I spend 2 hours on each logo and don't win then I'm out 2 hours. If I spend 30 min on each logo and I don't win, then I'm out 30 min. Just like Joe, they're working a pure numbers game here. C: Know, just like we know, that 9 out of 10 times, a client will pick the worst logo out of the bunch. You show 6, because that's what your agreement says, and they pick the throwaway 6th logo that you spent 2 minutes on.
So in the end, what does Joe G Client end up with by saving himself $500? Joe gets to take home his (uneducated) choice of identity out of a whopping 93.5 (uninspired)(unpolished)(just-do... choices. Joe made out like a bandit! Go Joe! He's now got enough money to hire an ex-McDonalds cashier to do his part-time accounting.