Is branding for an electrician folly?
Is branding for an electrician folly?
Out of context: Reply #14
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- Gucci0
To answer your question: yes, I think some basic branding principles would help here.
Do I think that it would necessitate a huge budget and oodles of time to work on? No.
Consistency is good, period. The other designer probably isn't terribly interested in doing an ID that he knows won't net him much cash.