Woo! We're changing our name!

Out of context: Reply #27

  • Started
  • Last post
  • 43 Responses
  • kushman0

    Well I guess the rationale is this:

    1. The boss hates names like 'Fat Tuna Design' whereas me (designer) and the other guy (programmer) quite like non corporate names.

    2. The boss is very business to business orientated. Attends networking meetings and traditionally finds much of our work from them.

    3. The kind of work we're getting is very 'low end' and we want better work and know we can do it well. (Much of the time we spent on our current client base is completely lost on them. Eg. Ajax/design with grids/typography/etc)

    4. 2009 is going to be a big year where we're all going to get out the and market the company. And frankly, I cant market Internet Essentials.

    5. Universal Mode to me sounds like a quality name that's not 'faddy'. The idea is it will lend itself to the corporate bods my boss like to meet and the cool kids the rest of us will be trying to impress.

    Sorry for the long answer!!

    Make sense?

View thread