Are you an art director?
Out of context: Reply #28
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- Horp0
My ex-business partner used to call himself an art director and it always made me cringe and want to berate him. Most of the time he was sat at his desk reformatting American generated artwork for English production. Occasionally he would be co-ordinating a shoot for a record sleeve and at that point I would feel a bit more charitable about the descriptor.
But then we'd be on the shoot, and I'd be up with the photographer working out the shots, and he'd be sat right at the back eating the sausage rolls with his moped helmet on, waiting for his mobile phone to ring so he had excuse to leave everyone to it.
Then I used to think "Art director my arse".
He was/is a really good production designer and typographer, He really should just be proud of that and call himself a designer.