what should the duties of a creative director be?
what should the duties of a creative director be?
Out of context: Reply #10
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- harlequino0
"ah, i was worried i didn't have much to learn from them.. and i still think i might not. lol"
No matter how clueless you may think any AD or CD may be, in terms of design or whatever, there is always (except for ALWAYS) plenty to be learned from those who have worked their way up. Being able to wax intellectual about design, layout, typography, etc, doesn't amount to a hill of beans if you do not speak the language of marketers, have big ideas, know people, know how to sell and finagle new business, penetrate new clients, upsell existing clients, develop brand strategy, and so on.
All this pretty design stuff we do is only a part of a bigger puzzle for those who pay for it.
- * nods head, puffs pipe..neue75_bold
- yea i do agree. i always have something to learn. i guess i question what i should expect from them. but this def clears it up.free_