Slaps Forehead
Slaps Forehead
Out of context: Reply #9
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- Arvizu0
boobs... i get where you're coming from. NBC, UPS, Kodak, Xerox, and on and on... My only answer is that they're obviously not as enormous or as old as the corporations boasting billion dollar brand identities, so when their customers come from a rather limited B2B segment--and have equated the shitty $40 logo with this company for the last five years--i can see how changing it completely would make them nervous. I also understand that a large portion of their customers are Japanese, who apparently, culturally speaking--hate change... (that's a little racist, isn't it?) I know, I know... i'm working on them to get the facelift.