Politics

Out of context: Reply #3739

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  • ukit0

    The memo from McCain pollster Bill McInturff makes for some fascinating reading, particularly this section:

    We have merged all of our interviews over the last three plus weeks to identify undecided and respondents who “refuse to respond” on the ballot question. This can be as high as one out of ten voters, but is generally about eight percent (8%) of the electorate in battleground states.

    These voters might generally be non-voters in most cycles. But, in this cycle, 61% describe their interest in the election as a 10. This is higher than the last track among ALL voters in 1996 and 2000.

    These voters are older, downscale, more rural, and are certainly economically stressed. They are quite negative about the direction of country and seek change. They voted for Bush over Kerry by a margin of 47% to 24% and this partisan advantage is a critical element to understanding our capacity to “get” these voters.

    They have significant hesitations about Senator Obama’s experience and judgment.

    Given an Obama TV media barrage we have not witnessed since the last candidate to run without public financing, Richard Nixon in 1972, and the daily drumbeat about Obama’s chances, given their demographics, it is my sense these voters WILL vote in this election and WILL break decisively in our direction.

    These undecided/refuse to respond voters breaking decisively against Senator Obama mirrors the pattern of the last two months of the Democrat primary season.

    When they do break, I believe they will add a net three plus points to our margins.

    • an optimistic 3+ margin may not be enough for McBush if those breakers decide to vote at all.
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