Five redesign ;(

Out of context: Reply #52

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  • BaskerviIle0

    The type in the new logo needs a lot of refinement, it has no finesse. Compare it to the other main channels and it doesn't stand up that well.(not that itv is particularly good).
    The animation work is slick but there are too many styles of animation going on, there's not really an ownable idea that I can see. Nothing to do with it being 5.



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    • I think that is part of the point, the circle acts a container for the rich media they want to broadcast.chossy
    • that's heavy...neue75_bold
    • very heavy. rich media, circles, jumpers for goalposts. isnt it>? have you seen it? where's my washboard?jimzyk
    • You know what? I don't really like the BBC logo.

      THE HORROR.      Nairn
    • Yeah, pretty frivolous...like Ford\s 'This is Now' etc. Obviously about 'Rich,colourful content' at the expense of a brand story. Should let it bed in before judging thoughbabaganush
    • ...brand story, should lt let it bed in really before judging it.babaganush
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