Great copywriting ads

Out of context: Reply #8

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  • kezza_20

    • FTFTL;DR
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    • it didn't even load in fact.
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    • contribute or bugger off. This could actually be a decent thread.kezza_2
    • ok, now that that one has finally loaded, i'll agree that it's a good advert. now pick up your toys and i'll explain...
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    • too long; didn't read, if people don't bother reading because they are faced with an essay, then the ad is shite...
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    • no matter how clever the copy is.
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    • what authority do you base this on?kezza_2
    • my own reaction to press advertising. i don't buy a newspaper to spend half my time reading adverts.
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    • don't see why you're taking it personally though, it's not like you made these ads is it?
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    • As someone whos worked in a few agencies writing ads, I've got to know what works. and they both do.kezza_2
    • I agree with Kezza. the point is made by the length of the text without reading the ad in any case. Strong ad.JerseyRaindog
    • its obvious that you are not meant to read the text which makes it a nice conceptual piece but not good writing.lumedia

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