HP - New Logo

Out of context: Reply #23

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  • Invalid0

    is this really considered a logo redesign?

    technically it's just a glossy version of their current logo.

    in the passed when I've done logos for clients, I've always included several different treatments in order to depict how the logo will appear in different given environments. eg. on stationary, invoices, partner netwroks where it may need to be reversed out to black or white depending on the background colour, or online.

    so technically this isn't really a new logo, just a visual treatment on the current logo... not revolting, but then not ground breaking either. it just is.

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