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Out of context: Reply #21843

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    with slight rewriting, I now stand behind this statement:
    graphic design is a coercive, possibly even fascistic, profession. The designer frames material in order to shape perception in predetermined directions. This is why we become enraged when a client disagrees with us. They have failed to follow orders.

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    • graphic design is coercive because it shapes perceptions and doing that all day means others are stupid
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    • never mind that tell me about the presentation
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    • it means we are stupid--the joke is on us
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    • it means I am stupid, the joke is one me
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    • never mind--I'm drowning
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    • see you at WO, drinks on me
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