copywriters...

Out of context: Reply #9

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    "the best creative directors are actually copywriters."

    So true, I think if you dig deep and look at the CD's of any of the major agencies you'll find that most of them are copywriters by trade. CD's are the idea people, they don't need to have design experience per se. That's what AD's and Designers are for.

    Your comment kind of makes you sound jaded and kind of uneducated on the subject of CD's in general.

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    • maybe the reason most big agencies do contrived shit work 90% of the time?johndiggity
    • It's all subjective. That's your opinion, I can appreciate that, but I don't agree.2cents
    • it's pretty much true.johndiggity
    • I'm also speaking from an agency standpoint, not a design studio. Big difference. I think a design CD should have design experience for sure. I probably should have made that more clear.2cents
    • experience for sure. I probably should have made that more clear.2cents
    • Maybe true in your eyes. But you can't argue that everything about this industry is subjective.2cents
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