D&AD Lecture - Experimental Jetset

Out of context: Reply #19

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  • elpaso0

    i dont think thats quite the point

    the logo is impeccable.
    the shit was that they took WAY too long to rationalise it - (in essence they sliced a logo) - i'm not sure if i am even capable of dragging that out for 20 minutes talking about the logo BEFORE i even reach the 'i sliced the logo' part...

    awesome work - BUT - the are not presenters, they are designers, a lot of the people that do these presentations are front facing people used to the jazz hands approach, or at least confortable doing them. those guys do great work in their little studio - so they were slightly out of their depth explaining to a room with a thousand people in it.

    which meant that although the work was flawless
    the lecture was boring..

    end of

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