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Out of context: Reply #52
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Social Media Eat Porn's Lunch (Again)
Regina Lynn 05.23.08 | 12:00 AM
http://www.wired.com/culture/lif…Newsweek sparked a conflagration among conservative Christians last week by pointing out that Christian dating site BigChurch.com is owned by Penthouse Media Group.
This wouldn't have been big news to BigChurch members who bothered to look under the site's hood. The Christian dating site has been operated by social networking giant Various, Inc. (which runs AdultFriendFinder.com, Bondage.com and Penthouse.com) for years. Penthouse Media Group acquired BigChurch, along with dozens of other niche social networking sites, when it purchased Various last December.
As a result of the purchase, Penthouse is now just one brand among many in a corporation that focuses on social networking, says Penthouse Media Group CEO Marc Bell.
Some people still think of Penthouse as Playboy's dirty cousin, even though Penthouse changed hands in 2004 and is now trying to be one step raunchier than Maxim rather than one step classier than Anal Sluts 13.--- more follows here:
http://www.wired.com/culture/lif…