thecorporation.com
Out of context: Reply #26
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- Spookytim0
I came to realise a long way back that if you take ethical and moral objections to their extreme, you really have to drop out of the world of commerce completely. We can all have our pet demons to add salve to our consciences, but in the end any participation in any aspect of the capitalist system is participation in the whole. Look hard enough and there isn't a single 'ethical' business on the planet imho.
I would never work for the diamond industry mainly becuase the link between diamonds and inhuman suffering is too close to ignore.
I wont do Nike or Reebok. Nike because I just don't like their aggression - they are akin to scientologists in their attitude and outlook. Reebok becuase, well, when they arrived on the scene we just don't need the brand. Reebok has always seemed to me to be a total waste of resources for the sake of someone's greed. It has no purpose, no core value, no usp. What the fuck is Reebok? Its a ruddy faced public shool bore with no discernable qualities trying to be a hip hop 'playa'.
Nike: Tom Cruise for your feet.
Reebok: Vanilla Ice for your feet.Its not graph-paper ethics that shape my decisions, its brand personalities.
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