3 VS 1 Mockups
Out of context: Reply #5
- Started
- Last post
- 18 Responses
- unknown0
None at first. You ask them to show you examples of sites they like then you do the research, analyze the bad and good things about the sites they showed you and then you come up with one mockup with a thorough presentation of the benefits your design brings. Of course they will like it in %99 of the cases cause you based your initial research on their personal taste. Also this methodology works only in regards to web site projects. I usually include a book with 6 sample logo ideas and their implementations when I develop an identity system. Don't forget it's not only important for the site to look cool and beautiful, if it doesn't bring results your reputation is gone out the window. Clients often oversee the results due to their own creative flares. We are here to make it nice as well as result driven.