John Lewis Ad

Out of context: Reply #16

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  • pixzen0

    Bit laboured?
    pixzen
    (Nov 16 07, 01:48)

    What do you mean?
    Dancer
    (Nov 16 07, 01:54)

    I'm not sure that the 'idea' that a collection of (arbitrary) objects can create a silhouette of something (also arbitrary) else is strong enough to base an entire commercial on.

    There's not really any strong conceptual link between the objects and the final silhouette either for me.

    Also is a woman and dog looking vaguely 'wintry' all that that startling as a final image especially after giving the game away half way through?

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