Olympic Logo… Hmmmm?
Olympic Logo… Hmmmm?
Out of context: Reply #322
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- neue75_bold0
Personally I don't like it, but can see it's merits in the sense that they're encouraging people to play with it, make it their own and create something they can feel a part of...
like it or not, it will be a successful campaign in many respects, outside of design and political circles..
That said, it's the fecking olympics, people aren't gonna be swayed or affected one way or the other due to it's branding.. Is a sport fan suddenly not going to attend because of the identity, or vice-versa?
It does seem very 'london' though, at least at the moment. Very different for the sake of being different, very '80's' and electro influenced...
and I guess I can employ my new basis for judgement these days - 'I've seen worse'