Ideas are cheap..
Ideas are cheap..
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ofcourse.
ideas are never cheap as they are unique and dependent on the brains of the inventive, the creative..
execution is nothing but production compared to "the idea".
everyone who can learn the rules of a profession and who can handle the tools can handle the execution.
idea people, and i mean good idea people, are in a minority so yes, the value of ideas is almost infinitly higher then execution, especially since it value can not be estimated within the confinements of hourly wages.
a person with an idea that is valuable could go anywhere with it and get the best price for it, someone with simply skills is not as unique, unless your skills rise far above your colleagues..