tech branding
tech branding
Out of context: Reply #9
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- Nairn0
Not the same tech as you've got in mind, I imagine - but I wonder whether your scope could include Honda, who've done more than any company I can think of to develop emotional appeal. I mean, the company's an industrial automative and power behemoth and I think of it in terms of a fwuffy bunny in much need of my love.
Remember 'Cog'?