Kodak new logo
Kodak new logo
Out of context: Reply #36
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- 3rr0r-4040
Ogilvy & Mather’s Brand Integration Group designed this shitty logo..
the type reminds me of the typeface by Herbert Bayer http://www.type.nu/bayer/univer.… ... Bayer was obviously experimenting with geometric typefaces... and didnt get it perfect as Paul Renner did with Futura...
anyways... for little more info on the new logo: http://www.underconsideration.co…