Biz Card Question / help
Out of context: Reply #3
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- Duane0
yeah, cmyk is the way most magazines are printed. you can use pretty much any color that you want. realize though that some colors will look a little different than they do on screen. for example, sometimes screens less than 5% may drop out once printed or maybe screen over 85% or so may gain and get darker. cmyk inks are mixed through halftone screens to simulate flat inks. that's why a pantone cmyk book really comes in handy when specifying flat areas of color for cmyk output.
the advantage to using pantone colors is that the inks are (in theory) perfectly flat and even once printed. you can tell the difference between a cmyk orange and pantone 179. the cmyk version would be created by overlapping a halftone of 0% cyan, 69% magenta, 100% yellow and 4% black in it. you would be able to see the dots. the pantone version would be smooth and even. there's more, but this is getting long...don't want to bore anyone.