Logo Idea Crit.
Logo Idea Crit.
Out of context: Reply #7
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- k770
cause i'm smart. :)
a brand is nothing more than a name 99% of the time. it takes a tonne of money and lots of time to ingrain a logo to mean something. nike does it well with their swoosh. but small business? an artist? who will know what CMB stands for, if they see it on their own? in the end it's easier to type nike than draw a swoosh.