Sell your logos on iStockphoto

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  • jimbojones0

    If someone would explain (again and again) to clients that they would buy just a generic icon, which may or may not anyithing to do with the company, as opposed to a thoroughful process of crafting a brand concept, where the logo is just a part of the whole, the price is fine. Dumping rejected icons for $350 is not that bad.

  • ukit0

    I'm doubtful the pricing will really work at that level. I think they are pushing that number out there to placate people like us. Who pays $700 for a piece of stock art?

  • version30

    veer and getty images don't come cheap

    even 1 time use templates at template monster are priced above $1200 usually

    • And a logo is worth almost as much as a site design/ development?ukit
  • jimbojones0

    well if nobody buys it, it still lies around as it would anyway. and if you're afraid that someone would rip your brilliant logo off... what about your (implemented) logos that are around without a price tag?

  • version30

    i think people would be more drawn to a site like istock if they were going to steal as opposed to a specific designers logo. some sense of getting lost in the crowd like a pickpocket as opposed to going in someones home. how many people steal cds from stores compared to illegal downloading.

    it leads to further problems, all brands looking the same though web 2.0 pretty much did that anyway.

    the worst aspect is that the same word means something different to each business venture possible with it, this method of designing a solution before the problem is very cookie cutter and bad for the purpose of 'business identity' what good is it if it is not personalised to fit the specific market?

  • Shaney0

    ^^ agree with Point5, if you've ever taken a look at the istock forum you'll know why istock likes bending over it's contributors every announcement they make is greeted by "how exciting!" "great, can't wait" no-one ever thinks to ask if they can go on top this time, just for once

  • version30

    my point ukit was that companies/businesses are already showing they are comfortable with that price point of usefulness from a "custom" business product purchased online. the logos are of comparable qualities to the templates as well, as you are forced withing their schema.

  • ukit0

    Maybe you are right - my suspicision is that in reality things will veer more towards the 100 credit rather than 700 credit end of things.

    So that's $50/ logo, or $30 after taxes and fees, and not $350. But who knows, I could be wrong.

    • you can still withdraw your logo then, I wouldjimbojones
  • kgvs720

    I'm gonna post a permutation logo pretty soon.

  • neferiu0

    If your logos are _insert company here_ then you shouldn't be making logos.

    • They're sitting unused on your harddrive for a fuckin reason.neferiu
    • +1 millionShaney
    • I'd like to make that one giant finger ring and just get to punchin hacks in the foreheadPoint5
  • version30

    this was in my spam box btw, what struck me was the...

    "we’ll pay you $5 per approved logo and another $5 if we reach 10,000 approved logos by that date"

  • dyspl0

    we’ll pay you $5 per approved logo
    -

  • ukit0

    Their profits and stock (GettyImages) has been in free fall, stock fell about 75% before they were bought by an equity firm last year. So it's probably time to throw some shit at the wall and see what sticks...

  • scarabin0

    LOLZ

  • scarabin0

    i love the idiotic, over-enthusiastic comments on that page

    "wowow!"
    "radtastic!"

    are those even real?

  • version30

    Before we start accepting logo designs we want to share what we’ve come up with and we’d like your feedback on a few things. Here's what we have decided:

    Vector files – iStock logos will be downloaded as fully editable .eps files. If you’re interested in contributing, hang tight; we’re almost done the Logo Training Manual.

    One-time use – iStock logos will only be sold once. After a logo is purchased it will be indicated as “sold” on the site.

    File exclusivity – Unlike other files on iStockphoto, logos can only be sold once and therefore need to be exclusive to iStockphoto. Once your logo is on iStock it will remain for sale for a minimum of six months.

    Pricing – Because each logo will only be sold once, they have a higher price-point, ranging from 100 - 750 credits. When designers upload a file, they will set a recommended price and our inspectors will then make the final pricing decision based on that recommendation.

    Royalties – iStock will pay a base royalty rate of 50% per logo design for the first 6 months. We’ll give advanced notice for the rate going forward after that.

    Upload limits – There will be no limits for the first six months. Go nuts.

    Fonts – If you are submitting a logo, you can only use fonts if:
    – you own the copyright (in other words, you created the font yourself)
    – you licensed the font with commercial rights to use the font for a logo for resale. Remember, there are many ‘free’ fonts that cannot be used in commercial applications.
    The font itself will not be included in the file that the client purchases – it will only contain the vector outline. Fonts must be converted to outlines before the file is uploaded.

    All-new content – Any logo submitted to iStock must not be in use or have been previously sold. It also cannot feature existing elements (including content from your iStock portfolio). These requirements allow our clients to confidently apply for a trademark on the logo purchased from iStock. Remember, your regular files are uploaded with the restriction that they cannot be used in logos and that still applies.

    So that's what we've already decided. Here's where you come in:
    There will need to be a certain level of interaction with the client when it comes to changing text inside the logos. Some clients will be capable of editing the .eps file themselves, but others will need help.

    – What would you think if iStock acted as the intermediary between artist and client for only one round of changes (to insert a client’s company name)?

    As a client...
    – Do you want direct contact with the designer to change the name?
    – How fast would you expect a name change to occur once you buy a logo from us?

    As a designer...

    – Do you want to just design the logo and not be involved in further changes?
    – If you make a name change for a client, what would you charge for just that change?
    – What is a reasonable timeframe to get back to a client with a name change?
    – Policing logos is a tough job but somebody’s got to do it. How do you think the community can help us with this?

    We’re really excited about launching logos, and we want to know what you think. All suggestions are more than welcome. Or you could just start designing logos for us to get that cash. Whatever works.

    Thanks!

  • inkpink0

    yup i agree with ukit, there's no way they're actually going to try for 700 credits... just keeping critics at bay for now.

    and i still don't get how they're going to educate the diff between 10 credit "logo" pages... but that's their problem. i'd imagine all these pages will disappear soon.

    http://www.istockphoto.com/file_…

    [IMAGE REMOVED AT ISTOCKPHOTO'S REQUEST]

    [IMAGE REMOVED AT ISTOCKPHOTO'S REQUEST]

  • ukit0

    There are also these two fine print items to consider

    "When designers upload a file, they will set a recommended price and our inspectors will then make the final pricing decision based on that recommendation.

    Royalties – iStock will pay a base royalty rate of 50% per logo design for the first 6 months. We’ll give advanced notice for the rate going forward after that."

  • version30

    1.
    If you create one of the first 10,000 approved logo designs for iStockphoto by January 1, 2010, we’ll pay you $5 per approved logo and another $5 if we reach 10,000 approved logos by that date

    2.
    Pricing – Because each logo will only be sold once, they have a higher price-point, ranging from 100 - 750 credits. When designers upload a file, they will set a recommended price and our inspectors will then make the final pricing decision based on that recommendation.

    3.
    Credits Price
    12 $18.00 USD ($1.50 USD/credit)
    26 $38.00 USD ($1.46 USD/credit)
    50 $70.00 USD ($1.40 USD/credit)
    120 $165.00 USD ($1.38 USD/credit)
    300 $370.00 USD ($1.23 USD/credit)
    600 $680.00 USD ($1.13 USD/credit)
    1000 $1,050.00 USD ($1.05 USD/credit)
    1500 $1,500.00 USD ($1.00 USD/credit)
    2000 $1,900.00 USD ($0.95 USD/credit)

    4.
    $5 = 3.33333 credits.
    You get 3.33-6.66 equivalent credit depending on that 10K thing for a logo that will retail for 100-750 credits.

    That is a 3,000 - 22,522% increase in price

    I can't tell if I'm in awe of the audacity or scale of their plan...

    They're willing to spend $100,000 for 10,000 prepaid logos in hopes to resell them for an average average of $4,816,666.66

    • "a mean average"version3
    • I'm in awe that you're surprised by any of this, really...dMullins
  • ukit0

    I think you are misreading it v3