Melbourne Brand 3333 Responses

Last post: 3 years, 4 months ago | Thread started: Jul 21, 09, 9:06 p.m.

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LeRoi
Anyone know who did this?
http://www.news.com.au/heraldsun…
Jul 21, 09, 9:06 p.m. – Permalink
utopian
pretty lame for $260,000
- Looks like a logo for the new movie Tron 2...– utopian
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Dog-earJul 21, 09, 9:07 p.m. – Permalink
5timuli
L-L-L-Landor.
- Yeah, got that, thanks!!– LeRoi
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Dog-earJul 21, 09, 9:08 p.m. – Permalink
quamb
"The Melbourne branch of multinational company Landor created the brand"
I like it.
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Dog-earJul 21, 09, 9:09 p.m. – Permalink
utopian
Did they find the "M" on ffffound?
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Dog-earJul 21, 09, 9:10 p.m. – Permalink
LeRoi
Yeah, I dont mind it.
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Dog-earJul 21, 09, 9:10 p.m. – Permalink
5timuli
How about this:
£850,000 = $1,709,000 (at current exchange rates)
- Not just the logo mind, but still - ridiculous.– 5timuli1/5
  shit. wow.– quamb2/5
  That's AUD, not USD by the way.– 5timuli3/5
  basically, edinburgh is more expensive then melbourne. lol.– akrokdesign4/5
  crazy– jimzyk5/5
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Dog-earJul 21, 09, 9:13 p.m. – Permalink
tOki
are we reliving the 80s or something sigh
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Dog-earJul 21, 09, 9:14 p.m. – Permalink
airey
yeah, but the figure they usually tell is for a complete branding and specific roll-out. the comm bank here did the southern cross branding about 15 or so years back and the papers mentioned a several million bucks but that included the signage, atm faces, bank livery, uniforms, the whole lot, not just a jpg emailed to the bank with an invoice included.
the figure for the 'm' won't be for a: 'logo, business card, letterhead and a jpg for your myob invoices' (usual for my small clients) ffs.
this site used to have professionals in it but more and more the knowledge base seems to be 20 years olds who have almost finished their community college certificate in visual communication.
- You don't say...– 5timuli1/6
  i'll have my certificate 2 in 'visual crapery' by june next year. exciting...– airey2/6
  I got mine already. I'm onto Radiator Science next.– 5timuli3/6
  'balloon static green-energy' is on my dream list. the employment ops are limitless from there...– airey4/6
  I might spend the year drinking Buckfast and White Lightning like the normal folks who do those types of courses.– 5timuli5/6
  hahaha– airey6/6
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Dog-earJul 21, 09, 9:34 p.m. – Permalink
utopian
- < best. ever.– airey1/5
  Well, I Fucking LOLed– Amicus2/5
  same. tis golden.– airey3/5
  top notch!– akrokdesign4/5
  nice one utopian. you very fast!– jimzyk5/5
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Dog-earJul 21, 09, 9:37 p.m. – Permalink
BusterBoy
Must have been some direction to tie it in with Fed Square?
Apparently our new city tag line has been changed from Melbourne - Teh place to be" to "Melbourne - City of Geometric Shapes!"
- melbourne - big. fucking. m.– airey1/3
  < Looks like a geometric decoration plastered around a square building...– utopian2/3
  For the record, I love Fed Square. This pic doesn't do it justice.– BusterBoy3/3
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Dog-earJul 21, 09, 9:38 p.m. – Permalink
Amicus
It's Facetnating™
- i'd accept 'facialnating' or 'fecalnating' above this but it'll do.– airey
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Dog-earJul 21, 09, 9:40 p.m. – Permalink
Amicus
I'd like to see more pics of it in use before I make a judgement, but so far it looks like this:
+
- i just threw up in my mouth a little.– airey1/5
  the us virgin is looks like he's a the kind of virgin that lives with mum and collects homoerotic art.– airey2/5
  have you read the back story (or seen the stilt walkers that act out the story??)– Amicus3/5
  hah.– akrokdesign4/5
  the virgin islands type looks like it's moving... IT'S MOVING– Greedo5/5
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Dog-earJul 21, 09, 9:47 p.m. – Permalink
Amicus
Melbourne - You'll love all it's Facets.
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Dog-earJul 21, 09, 10:47 p.m. – Permalink
akrokdesign
oh well, it could had been much worser, like example: london 2012. aaaaaaaaah.
- true... true.
  
  though i think this came from the same batch of acid – 'mustn't look too stoned - must stick to the grid..."– Amicus1/3
  'mustn't look too stoned - must stick to the grid..."– Amicus2/3
  aaaaaaaaaaaaaaaaa
  cccccccccccccccccccc
  iiiiiiiiiiiiiiiiiiii...
  dddddddddddddddd– akrokdesign3/3
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Dog-earJul 21, 09, 10:56 p.m. – Permalink
akrokdesign
in case you have forgot the worst one...ever.
- yeah, it's not got any better to my eyes. although my eyes are behind an inch of glass and 35 yrs of bitterness– airey1/3
  hah. even HAPPY ORANGE, ain't working.– akrokdesign2/3
  friends don't let friends wear orange. true story.– airey3/3
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Dog-earJul 21, 09, 11:01 p.m. – Permalink
akrokdesign
- ouch!– jimzyk1/3
  logo 2.0– BannedKappa2/3
  I like this– Dancer3/3
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Dog-earJul 22, 09, 2:24 a.m. – Permalink
akrokdesign
if the new "m" replacing this?
- < i hope so.– akrokdesign
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Dog-earJul 22, 09, 2:25 a.m. – Permalink
neue75_bold
could be worse...
- the logo incl. driving directions. sweet.– akrokdesign1/4
  as long as you start at the right place– Amicus2/4
  or is it a kite? cross stitch pattern? someone forgot how to draw a tic tac toe grid?– Amicus3/4
  it's actually Arabic for "the city of bureaucratic nightmares"– neue75_bold4/4
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Dog-earJul 22, 09, 2:28 a.m. – Permalink
Amicus
melbourne's visual branding has been incredibly fractured - perhaps this is a visual joke riffing on that idea???
http://tbn2.google.com/images?q=…
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Dog-earJul 22, 09, 2:56 a.m. – Permalink
digdre
i like it
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Dog-earJul 22, 09, 2:59 a.m. – Permalink

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Melbourne Brand 3333 Responses

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