new skittles site
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- calculator0
agency.com did the skittles site:
"I can't tell you that Modernista's site was the impetus or a source of concept for that," said Riccardo Zane, president of Agency.com, New York. "There's a bunch of sites like Modernista. In fact, Modernista 'stole' their approach from stuff that predates them by five or six years. Guggenheim had a site that's a floating nav, a number of search engines in the early days had a floating connection. If you look at a site like Musicovery.com, it's a floating nav concept that accesses Pandora, iTunes, a bunch of stuff depending on what people and users are saying. And I can't say our idea's a pure play idea, either. It builds and steals from others."
- what is this blurb from? That he mentions Modernista is embarrassing. And Musicovery's concept is tight.monkeyshine
- kelpie0
let me ask you a question. Would you ever go to the skittles site, ever?
- no...neue75_bold
- me neither. for some reason that makes me think the twitter thing is as good an idea for them as anything - at least its demonstrable interaction with the site/brandkelpie
- demonstrable interaction with the site/brandkelpie
- harlequino0
Reminds of a friend I had who had a fear of small candies and gum, and especially Skittles. People used to sneak up behind her and whisper "Taste the rainbow." Fun times.
- neue75_bold0
how about I go out on a limb here and say — meh...
I eat skittles on occasion, but this will not make me eat more, nor will I eat less... nor will I ever use twitter...
- Faction180
although it was original - i didn't like it when modernista did it, don't like it for skittles either.
- monkeyshine0
I don't think it's a bold concept. I think it's devoid of concept or context. The idea might be interesting if they'd taken it a little beyond what modernista did (it worked well conceptually for modernista, here it makes little sense) but the execution is sub par.
- kelpie0
all of you pissy slack jawed reptiles can take a running jump. this is the future, I can see why you are afraid of it, especially as this type of thing more of less bypasses the horn rimmed, polo necked designer completely, but its no cop out.
daft client for it though, but I still like it.
- gentleman0
modernista rip-off
bold concept but its 'webby for the sake of webby' doesnt have a real point to exist.
- doesnotexist0
someone didn't want to actually create a real site so they had this brilliant idea. cop out.
- Terminal270
Ha ha ha... on the home page:
badgerboy69: RT @ereuben: Yes! Skittles really *do* get rid of (most of) the taste of Victoria Station rent boy. FTW!
FAIL
- thoughtandtheory0
Wasn't there an agency that did this same type of thing? They worked on the new Cadillac campaign if I remember correctly.
- creez0
yes i want skittles right now, fuck.
- flavorful0
Skittles are pretty much my favourite candy.
- jamble0
alexjohnwood: SKITTLES taste like shit AND I'VE TASTED SHIT
Interesting .
- 404NotFound0
Worst idea ever.
- ipissexcellence0
skittles is the gay candy, why not have a gay website?