D&AD Lecture - Experimental Jetset 2323 Responses

Last post: 6 months ago | Thread started: Jun 5, 08, 1:21 a.m.

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• Leigh

  Anyone going tonight?

  http://www.dandad.org/buy/lectur…

  Jun 5, 08, 1:21 a.m. – Permalink

• scribbler

  Yes.

  http://www.qbn.com/topics/553976…

  

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  Dog-earJun 5, 08, 1:24 a.m. – Permalink

• elpaso

  yeah

  

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  Dog-earJun 5, 08, 2:28 a.m. – Permalink

• scribbler

  anyone know any decent pubs round there? I always end up in some dodge place....

  

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  Dog-earJun 5, 08, 2:33 a.m. – Permalink

• uncle_helv

  Gutted I will miss this, missed Vignelli too!

  

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  Dog-earJun 5, 08, 2:38 a.m. – Permalink

• kezza_2

  this is a good pub....

  http://www.beerintheevening.com/…

  • excellent! will check it out, tar very much.– scribbler

  

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  Dog-earJun 5, 08, 4:15 a.m. – Permalink

• MrMackem

  Na.

  Its sold out,

  

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  Dog-earJun 5, 08, 4:57 a.m. – Permalink

• NewElpaso

  wow

  one hour - 4 pieces of work... 35 minutes to tell me they sliced a logo to make a new (beautiful) one...

  --- beautiful work
  - over presented...
  fell asleep.

  

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  Dog-earJun 5, 08, 6 p.m. – Permalink

• flashbender

  

  • oh, my bad, I thought it was an AD&D lecture– flashbender1/3

    haha– dskz2/3

    I read the same thing.– Point53/3

  

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  Dog-earJun 5, 08, 6:51 p.m. – Permalink

• scribbler

  That had to be the worst lecture I've ever been to. Dull as.
  Yeah, nice work but potentially the most boring people ever. Jesus. And sorry, all that post-rationalisation bollocks, don't patronise me, saying some logo took inspiration from some french bloke who slashed canvases and I quote "to emphasis the thingness of the thing" what a load of utter bullshit. I was not impressed! Humph.

  • im sorry.
    
    have a scone. freshly baked.– omgitsacamera1/9

    Can I have a scone too? No breakfast yet.– ian2/9

    Sounds ace!– phatlee3/9

    here ya go ian.
    would you like starbucks with that?– omgitsacamera4/9

    yum! warm fresh out of the oven? Yes perlease :-)– scribbler5/9

    yep. with the perfect topping of browned sugar.– omgitsacamera6/9

    No, no starbucks please. I'll have mine with cheap instant coffee and some raspberry jam, thank you very much!– ian7/9

    ok, more passion fruit iced tea lemonade for me then.– omgitsacamera8/9

    passion fruit iced tea lemonade? in one drink? Wow, you're talented!– scribbler9/9

  

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  Dog-earJun 6, 08, 2:10 a.m. – Permalink

• Dancer

  *Kicks self

  

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  Dog-earJun 6, 08, 2:14 a.m. – Permalink

• neue75_bold

  can I just point out that I said not to expect much ;)

  • yes sir, you may..– neue75_bold1/4

    why thank you..– neue75_bold2/4

    you sure did, oh wise one! next time I'll listen to you, promise!– scribbler3/4

    Hahahha neue!– uncle_helv4/4

  

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  Dog-earJun 6, 08, 2:21 a.m. – Permalink

• creative-

  I feel better about not being able to make it now.

  

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  Dog-earJun 6, 08, 3:58 a.m. – Permalink

• bananaman

  I thought the lecture was brilliant. The post-rationalisation just backed up their crafting and intelligent idea for the RNM logo. The consideration for using Frutiger typefaces for the rest of the identity was also inspired.

  If you missed it, you missed out.

  • http://flickr.com/ph…
    – bananaman

  

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  Dog-earJun 6, 08, 8:28 a.m. – Permalink

• Point5

  3-1
  sounds like it sucked.
  now, back to D&D!

  

  • hahaha
    – flashbender

  

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  Dog-earJun 6, 08, 8:32 a.m. – Permalink

• scribbler

  Sorry, I don't agree. So Adrian Fruitger designed the original logo. As part of the process they decided to use Univers for the corporate font and Courier for internal use ie setting letterheads etc because they were both designed by Adrian Fruitger and it would hold the project together. Well OK but if you're not a designer, who in the hell is gonna know that and who in the hell is gonna care?

  

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  Dog-earJun 6, 08, 8:32 a.m. – Permalink

• CALLES

  •casts sleep on thread

  

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  Dog-earJun 6, 08, 8:33 a.m. – Permalink

• Point5

  /casts rank 8 coffee
  /begins casting teleport <Pic Of Day thread>

  

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  Dog-earJun 6, 08, 8:39 a.m. – Permalink

• bananaman

  Scribbler - It's a fair point, but I it gives the work integrity in terms of graphic design, which is important. Integrity in design, like integrity in architecture or fashion means that the end result is something you believe in and a better product.

  I guess they could have just chosen Helvetica, but why?

  

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  Dog-earJun 6, 08, 8:42 a.m. – Permalink

• elpaso

  i dont think thats quite the point

  the logo is impeccable.
  the shit was that they took WAY too long to rationalise it - (in essence they sliced a logo) - i'm not sure if i am even capable of dragging that out for 20 minutes talking about the logo BEFORE i even reach the 'i sliced the logo' part...

  awesome work - BUT - the are not presenters, they are designers, a lot of the people that do these presentations are front facing people used to the jazz hands approach, or at least confortable doing them. those guys do great work in their little studio - so they were slightly out of their depth explaining to a room with a thousand people in it.

  which meant that although the work was flawless
  the lecture was boring..

  end of

  

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  Dog-earJun 6, 08, 8:43 a.m. – Permalink

• scribbler

  Oh, I thought the work was beautiful and I loved it (well most of it) and elpaso completely agree with what you're saying. Why in the hell did D&AD think it was a good idea to get them in to do a talk? It's all well and good being a fantastic designer but if you can't present for toffee then don't present, just design.

  

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  Dog-earJun 6, 08, 8:49 a.m. – Permalink