New Gap Logo Fail

Out of context: Reply #409

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  • randommail0

    Does crowdsourcing only affect logo design?
    Can crowdsourcing have an affect on large scale projects that require lots of manpower and time? For example, would The Gap crowdsource a redesign & development of their entire new e-comm website? Or could they crowdsource the interior architecture of their stores (more than just a sketch)

    Are we simply witnessing the demise of a bastion of high-profit margin graphic design?

    • The demise of that bastion has been greatly exaggerated...:)ukit

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