logo crit...

Out of context: Reply #10

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  • d_rek0

    I dunno. Maybe figure out what you're trying to communicate and communicate it? You are sort of running the gamut of choices here. If i were you I would whittle it down to 2 or 3 concepts - keyword: concepts, not explorations, but forms that are meaningful and communicate something. All of these are rather generic. They're not bad, mind you, just sort of... directionless.

    I think it would help to do some more research and conceptual development (mind mapping, word associations, etc) and dig deeper than literal associations if you're going for a logo that relies on an icon.

    If going typographic consider type-forms that resonate with the intended audience or have a deeper connection to the company and/or it's values.

    d_rek 0Permalink
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