anti design
Out of context: Reply #12
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- lukus_W0
So anti-design, is an equivalent to anti-fashion? Taking conventions and fcking with them, so that dissonance can be used as a defining feature.
I think that the novelty achieved can be interesting for a short while - but ultimately, this kind of thing feels like a slightly desperate attempt to appear avant-garde or fresh. Those who 'get it' can be especially pleased with themselves, because they get to feel that they're non-mainstream and sophisticated.
Culturally - as good design becomes more ubiquitous and accessible to the masses - it's currency becomes lessened or diluted. Alternative ways of remaining distinctive need to be developed, and I think that movements like 'anti-design' might be partly seeking to achieve this kind of distinction.